Riverhouse11 Apartments
Client: Roseland Residential Trust (Now Veris Residential)
RiverHouse 11 at Port Imperial would be the latest addition to a $2 billion, 200-acre waterfront development that featured residences and retail, world-class views of the New York skyline, and proximity to transportation services. The property would boast 295 luxury apartments along with a myriad of resort-like amenities. Weehawken, NJ was in the midst of a revival, to gain a competitive edge distinction was paramount.
This glass and steel high-rise features eclectic style which flows through the building, from industrial finishes to sleek modern accents. The RiverHouse 11 brand features bold colors, active and engaging declarations, and what amounts to an artist’s statement of what the building brings together for its residents; a collection of wide-ranging visual, active and textural stimulation. With the rollout of the Collection by Riverhouse, a campaign to highlight local art and photos inspired by the area, we hoped to further define the community as a residence that strives to be an active part of the community, as well as being a beautiful and connected place to live.
